Shares of CMC Markets surged to an all-time high following an upward revision of the company’s profit forecast and the announcement of a new sponsorship agreement with Premier League football club Everton. The FTSE 250 trading firm, founded in 1989 and led by Lord Cruddas, saw its share price rise 42 percent to 650 pence, resulting in a market valuation of approximately £1.8 billion.

Lord Cruddas and his wife, who collectively hold a 62 percent stake in CMC Markets, experienced a significant increase in the value of their shares, which rose by an estimated £334 million to around £1.1 billion. The company stated it now expects operating income to reach at least £550 million for the fiscal year ending in March 2027, a substantial increase above the previously projected range of £460 million to £480 million.

In addition to updating its financial outlook, CMC Markets revealed a strategic partnership with Everton, securing the role of shirt sponsor for the club’s men’s, women’s, and under-21s teams. The agreement also includes prominent CMC branding at Everton’s new stadium, Goodison Park—home to the women’s team—and the club’s training facilities. This sponsorship marks CMC’s efforts to expand its brand visibility and grow beyond its core trading business into a broader financial services provider aimed at long-term and institutional investors.

Lord Cruddas emphasized the shared values between CMC and Everton, highlighting a mutual passion for community and performance. "Supporters are passionate about their clubs, and we are passionate about investing and trading. Everton is a great club with a proud history and deep connections to its community. We are proud to partner with a club that shares our core values," he stated.

The sponsorship deal aligns with CMC’s broader ambition to strengthen its global presence and diversify its financial offerings, positioning itself as more than a trading platform while leveraging high-profile sports partnerships for brand growth.