An Austrian retailer has launched a pilot program aimed at reintroducing rare, historic apple varieties into the commercial market, reflecting a growing interest in biodiversity and the preservation of traditional crops. The Spar group, one of Austria’s largest supermarket chains, is testing the feasibility of selling two nearly forgotten apple types: the Ilzer Rosenapfel and Falchs Guldlerling.
The Ilzer Rosenapfel, also known as the Ilzer rose apple, originates from the southern state of Styria and dates back to approximately 1840. The Falchs Guldlerling was identified in the 1870s in South Tirol. Both varieties are largely absent from mainstream markets, with only about 10 out of the 2,000 historically cultivated Austrian apple varieties readily available in supermarkets today.
Katrin Hoheninner-Häupl of Frutura, a produce supplier involved in the project, highlighted the use of modern agricultural techniques to revive these heirloom apples, describing the initiative as a way to "bring their history and flavour back to life." Markus Kaser, deputy chair at Spar Austria, emphasized that the pilot would assess whether these varieties can be successfully cultivated under current commercial farming conditions.
Austria and the broader German-speaking region boast an extensive legacy of apple cultivars, many bearing distinctive names such as Steirische Schafnase (Styrian sheep nose), Crown Prince Rudolf, Kaiser Wilhelm, and Napoleonapfel, a robust variety rediscovered in 2018. The Goldparmäne, dating back to early 16th-century Normandy, is thought to be the oldest apple variety still available on the market.
Beyond their historical significance, these traditional apples may offer nutritional benefits. Research conducted at Charité, Berlin’s university hospital, has found that varieties like the Berner Rosenapfel contain elevated levels of polyphenols, compounds known for their antioxidant and anti-inflammatory properties. This research also suggests that such apples might be tolerated by individuals with lifelong allergies to the fruit, potentially broadening their appeal.
The revival of these heritage apple varieties aligns with a wider effort to promote agricultural biodiversity and restore native plant species. As consumer awareness around sustainability and health grows, these historic apples may find a new niche on Austrian supermarket shelves.