Jensen Huang, founder and CEO of Nvidia, and Lisa Su, CEO of AMD, have joined the advisory board of Tsinghua University’s School of Economics and Management (SEM), bringing two leading figures in the US artificial intelligence chip industry to the influential Chinese academic institution. Their appointments were announced through the school’s official social media channels on Tuesday, alongside the addition of Marc Pictet, senior managing partner at the Swiss asset manager Pictet Group.

Huang was recognized by Tsinghua SEM as the founder of Nvidia, credited with pioneering graphic processing units and advancing the modern AI era. Su was highlighted for her role in transforming AMD into a prominent provider of high-performance and adaptive computing solutions. Their selection to the board arrives amid ongoing tensions between the United States and China over semiconductor technology access and export restrictions.

The timing of their appointments follows their participation in a White House state dinner during Chinese President Xi Jinping’s recent visit to Washington, an event that brought together prominent US business leaders with top Chinese officials. Despite the summit, most semiconductor export controls remain intact, reflecting continued caution in bilateral technology relations.

Both Nvidia and AMD have sought to preserve their business presence in China, one of the largest markets for semiconductors, while managing complex regulatory environments. Huang’s joining had been anticipated after reports indicated he accepted an invitation earlier this year. Su’s inclusion marks a significant development, as the two executives represent the world’s foremost suppliers of advanced AI chips now serving on a body that facilitates dialogue between global corporate leaders and Chinese authorities.

Founded in 2000 with support from former Chinese Premier Zhu Rongji, who also served as the initial dean of Tsinghua SEM, the advisory board assembles top figures from business, academia, and economics. It aims to bolster the school’s relationships with the broader academic and corporate communities, enhance research and instruction, and support its goal of becoming a world-leading business institution.

The board has historically played a bridging role in fostering economic exchanges between China and other countries. Last year, Vice Premier He Lifeng met with board members at Beijing’s Diaoyutai State Guesthouse, encouraging them to continue facilitating cooperation aligned with China’s economic development goals. Since 2019, Apple CEO Tim Cook has chaired the advisory board, with former Chinese Vice President Wang Qishan serving as honorary chairman.

In addition to Huang and Su, five executives have been named as new members to succeed previous representatives from their respective global companies. These include Milan Nedeljkovic, chairman of BMW; John Furner, president and CEO of Walmart; Henrique Braun, CEO of Coca-Cola; Martin Escobarji, co-president of General Atlantic; and Meg O’Neill, CEO of BP.

The advisory board is scheduled to convene for its 27th annual meeting in Beijing on October 13 and 14.