E-hailing demand set to rise significantly from tomorrow

By the Editorial Team · Thursday, October 1, 2026

E-hailing services in Sepang are preparing for a significant increase in demand during the Formula 1 Bahrain Grand Prix weekend, with drivers adjusting schedules and enhancing their knowledge to better assist international visitors. Authorities and industry leaders are urged to collaborate on traffic management, clear pick-up zones, and transparent pricing to handle congestion and meet service expectations.

The demand for e-hailing services is expected to increase substantially beginning tomorrow as the Formula 1 Bahrain Grand Prix takes place in Sepang this weekend. Drivers and industry representatives are preparing for a surge in bookings, particularly from international visitors attending the event.

Amirul Hakim, a 38-year-old e-hailing driver, views the race as an opportunity to connect with tourists. To improve communication, he has been brushing up on his English with assistance from his children. He is also familiarising himself with local attractions, shopping districts, and food destinations to offer informed recommendations to passengers who may seek guidance during their stay.

Another driver, 42-year-old Lim Wei Jian, is adjusting his schedule to accommodate anticipated traffic congestion and peak demand periods. Lim plans to review designated pick-up points, identify alternate routes, and ensure his vehicle remains clean and fuelled ahead of the event. Like Amirul, he is learning more about prominent nearby attractions and dining options to assist visitors more effectively.

According to Masrizal Mahidin, chief activist of Gabungan eHailing Malaysia, the highest demand will likely occur immediately before and after the races, concentrating around Sepang, Kuala Lumpur International Airport (KLIA), Putrajaya, Cyberjaya, and Kuala Lumpur. He warned that the surge could present operational challenges, including road closures, restricted access, unclear pick-up points, long wait times, and increased costs for drivers.

Masrizal emphasized that managing demand involves more than simply having a large number of drivers online; it requires effective positioning and efficient navigation through congested areas. He called on authorities, event organisers, and e-hailing platforms to collaborate on setting up clearly marked pick-up and drop-off zones, designated staging areas for drivers, and providing real-time traffic updates and clear passenger information.

He also stressed the need for transparent pricing and urged consideration of additional costs incurred by drivers, such as extended waiting periods and longer travel distances. The collective aim is to ensure that the increased demand for e-hailing during the Grand Prix is met while maintaining service quality and fairness for drivers.

This article was reported by synthesizing coverage from multiple independent news outlets to present a balanced, unbiased account. Read about our editorial standards. Spotted an error? Let us know.