A recent survey reveals that a significant portion of the population identifies as collectors, with younger generations leading the trend. More than 40 percent of respondents said they actively collect various items, according to data from NFU Mutual. Among these, Generation Z adults stand out, with 70 percent reporting that they maintain some form of collection, compared to just over half of millennials.

The survey also found a notable gender disparity, with 55 percent of men describing themselves as collectors compared to 33 percent of women. Popular collection categories include books, jewellery, watches, and vinyl records, reflecting a range of interests across age groups.

Beyond personal enjoyment, some collectors are viewing their acquisitions through the lens of investment. Approximately 9 percent of those surveyed indicated they had purchased jewellery in the past year primarily as a financial investment. Similarly, 5 percent reported buying art with the expectation of future value appreciation. Other items such as furniture, books, and vinyl records also featured as investment purchases for a smaller segment of respondents.

Dawn Blazier, head of bespoke home insurance at NFU Mutual, commented on the findings, noting that collecting remains a widespread pursuit. She highlighted the ongoing growth in collecting activity among younger generations, suggesting that the trend is likely to continue as Gen Z and millennials expand their collections.

The survey underscores a sustained cultural interest in collecting, blending personal passion with financial considerations across demographic lines.