Meal kit company Gousto has announced plans to close its Clay Lake production warehouse in Lincolnshire, placing 290 jobs at risk. The decision is part of the company’s effort to streamline operations and enhance efficiency amid a competitive food market.

Gousto intends to consolidate its manufacturing activities at its Warrington, Cheshire facility, where the preparation and dispatch of meal kit boxes will continue. The move is aimed at reducing costs to maintain affordable prices for customers.

The company has indicated that concentrating production in a single site will help optimize the supply chain and improve operational processes. No further details were provided regarding the timeline for the closure or the fate of affected employees.

Gousto’s announcement reflects broader challenges faced by food delivery and meal kit services, which have seen fluctuating demand and increased pressure on margins in recent years. The consolidation marks a strategic shift to adapt to changing market conditions while aiming to sustain competitive pricing.