Polka dots, pearls, and floral patterns are experiencing a resurgence in popularity as the television series *Rivals* inspires a renewed interest in "grannycore" fashion across the United Kingdom. Viewers of the Disney+ drama, which is adapted from Jilly Cooper’s depiction of 1980s country glamour and excess, have been turning to vintage styles reminiscent of their grandmothers’ wardrobes, sparking a broader revival of retro accessories such as brooches and pussycat bows.

Industry observers note a direct connection between the show’s aesthetic and consumers’ changing shopping habits. Laura Assouline, founder of The Set Set, a consultancy that analyzes the influence of television on fashion trends, explained that while forecasts indicate general directions for style, programs like *Rivals* actively drive demand, encouraging audiences to adopt specific looks featured on screen.

This trend follows earlier predictions from platforms like Pinterest, which had designated 2026 as “the year of the brooch,” promoting the idea that the appeal of such vintage items hinges on their association with older generations. The arrival of *Rivals* accelerated this movement, spotlighting additional elements such as polka dots, pearls, peplum silhouettes, and pussy bows as key style components. Beyond clothing and accessories, fragrances typically linked to older demographics, sometimes described as “granny perfumes,” are also regaining popularity among younger shoppers. These scents, historically common in settings like bingo halls, have begun to resonate anew, completing the nostalgic aesthetic embraced by fans of the series.

The blend of classic and campy elements showcased in *Rivals* has thus contributed to a wider cultural embrace of “grannycore,” reflecting a cyclical pattern in fashion where vintage styles are rediscovered and reinterpreted by new generations.