Hershey reported a rise in sales for its latest quarter, driven largely by strong performance in its North American salty snacks segment. The company, known for brands such as Reese’s Peanut Butter Cups and Twizzlers, also raised its full-year guidance, citing continued momentum and increased investment in branding, merchandising, and innovation as it moves into the second half of 2026.

For the quarter ending in June, Hershey posted net earnings of $457.7 million, or $2.26 per share, compared to $62.7 million, or 31 cents per share, in the same period last year. Adjusted earnings per share reached $1.90, exceeding analyst expectations of $1.43, based on a FactSet survey. Total net sales increased 6.6% to $2.79 billion, surpassing forecasts of $2.63 billion.

Sales of salty snacks in North America rose 23%, while the company’s confectionery segment grew by 4.2%. International sales climbed 5.7%, and on an organic, constant-currency basis, net sales were up 3.6%.

Looking ahead to the full year, Hershey raised the lower end of its sales growth forecast to a range of 4.5% to 5%, up from its prior estimate of 4% to 5%. It now anticipates adjusted earnings per share between $8.36 and $8.52, an upward revision from the previous projection of $8.20 to $8.52.

Hershey’s Chief Executive Officer Kirk Tanner highlighted the company’s focus on cost management and operational flexibility as key factors in positioning the business to navigate changing market conditions. The firm’s renewed confidence reflects strong consumer demand within both its snacks and confectionery categories amid a competitive retail environment.