Fernando Roig, president of Villarreal CF for nearly three decades, reflected on the club’s remarkable progress since he assumed control in 1997, ahead of their upcoming Champions League clash against Liverpool at Anfield. Roig, Europe’s longest-serving football president, shared insights into both the emotional toll and the pride that come with overseeing the rise of a modest provincial side to consistent European competition.
Roig first became president when Villarreal was struggling financially and sporting challenges were mounting. The club, based in a town of just 52,000 people, had recently earned promotion to Spain’s second division but faced an €80 million debt and limited membership. Roig acquired the club after the previous president fell seriously ill, viewing it as an opportunity but also a responsibility to the local community.
“I suffer a lot,” Roig admitted, describing the intense anxiety he experiences on match days, especially against high-profile opponents like Liverpool. The two sides have met five times previously, including two semi-finals, with the upcoming game marking Villarreal’s third trip to Anfield. Despite the pressure, Roig said the satisfaction of seeing his community support and admire their team makes the stress worthwhile.
Over the years, Villarreal’s rise has been marked by a blend of ambition, financial prudence, and a focus on sustainable growth. Roig estimates his investment in the club has approached €180 million, funding developments including training facilities and the stadium. Yet he emphasizes that Villarreal does not compete financially with Europe’s largest teams, opting instead for a model based on sustainability and nurturing talent. While transfer sales occasionally occur, the club prioritizes player development and career progression.
Under Roig’s leadership, Villarreal has achieved significant milestones, including multiple promotions and Europa League and Champions League campaigns. The club reached the Champions League semi-finals in 2006 and won its first major trophy by securing the 2021 Europa League title—a final Roig was unable to attend due to COVID-19 protocols but watched with pride from home.
Villarreal’s approach to player development is a cornerstone of their identity. The club has cultivated talents such as Santi Cazorla, Rodri, Pau Torres, and Álex Baena, emphasizing a family-like environment where young players are nurtured. Roig highlighted the sense of community this creates, distinguishing Villarreal from clubs surrounded by intense media scrutiny and external pressures.
As the club prepares for the challenge at Anfield, Roig expressed confidence in the leadership now entrusted to his son, Fernando, Villarreal’s chief executive. While Roig has stepped back from daily operations, he remains deeply invested in the club’s future, both emotionally and strategically.
Reflecting on the journey from a struggling second-division side to a respected European competitor, Roig noted, “We think we have done something important, but what really matters is what’s next.” With 19 seasons in European competition and 27 years in Spain’s top tier, Villarreal’s evolution under Roig underscores a sustained commitment to community, resilience, and measured ambition.