Israel officially opened its pavilion at the Association of the United States Army (AUSA) Annual Meeting & Exposition in Washington on Monday, featuring participation from 19 Israeli defense companies. The event, held in the U.S. capital, brings together leading defense firms and government representatives from around the world, offering a platform for the exchange of advanced military technologies and strategic collaboration.
The pavilion’s inauguration was led by Brig.-Gen. (ret.) Yair Kulas, head of the International Defense Cooperation Directorate (SIBAT) at Israel’s Ministry of Defense, alongside senior officials including Maj.-Gen. (ret.) Mickey Edelstein, Vice President of Strategy at Elbit Systems; Ze’ev Landau, Deputy Director General and Head of the Defense Procurement Directorate; and Brig.-Gen. Shai Amiel, head of the Armored Vehicles Directorate. The delegation also included Moshe Patel, head of the Israeli Missile Defense Organization, and representatives from several Israeli companies.
Among the participating firms were AccuBeat, Ashot Ashkelon Industries, ASIO Technologies, CTI Intl-Solutions, Dagan-Optics, IMCO Industries, infiniDome, Lowental Hybrid, Magam Safety, Orbit Communication Systems, ParaZeto Technologies, Paxis, Redler Technologies, Sol Security Labs, Solarpaint, Steadicopter, Supergun Industries, Thermal Beacon, and Tracense Systems. Not all Israeli companies were housed within the pavilion; notable independent exhibitors included Israeli Aerospace Industries (IAI), Rafael Advanced Defense Systems, Tomer, Smartshooter, and Xtend.
Brig.-Gen. (ret.) Kulas underscored the significance of Israel’s presence at AUSA, the largest land power exposition in North America, highlighting confidence in the competitiveness and innovation of Israel’s defense sector. He emphasized the pavilion as an opportunity for Israeli firms to engage directly with the U.S. Army and its partners, showcasing field-proven technologies and fostering long-term cooperation. Kulas also noted the platform’s role in providing small and medium-sized enterprises access to key decision-makers alongside established industry leaders, reinforcing the strategic partnership between Israel and the United States.
Central to Israel’s participation is the coordination by the Center for Emerging Technologies (CET), which facilitates connections between Israeli defense technology innovators and major U.S. defense contractors such as Lockheed Martin, Northrop Grumman, and BAE Systems, as well as government officials throughout the weeklong event.
Israel’s attendance at the 2026 AUSA exposition coincides with a record high in defense exports, which exceeded $19.2 billion in 2025—a record for the fifth consecutive year. The Ministry of Defense attributed this growth to expanding global demand for Israeli defense technology and emphasized that AUSA plays a key role in the government's broader strategy to increase defense exports, support the national defense industry, and strengthen long-standing strategic ties with the United States.
The AUSA exhibition features more than 750 exhibits, attracts around 40,000 attendees, and includes representation from over 100 countries. It serves as the premier technology marketplace for the U.S. Army, showcasing advancements across areas such as autonomy, artificial intelligence, counter-unmanned aerial systems (C-UAS), mobility, and battlefield networking.