Japanese skincare manufacturers are stepping up efforts to educate children and their parents on proper skin care to help prevent dermatological issues from an early age. Fancl Corporation initiated a new program in July offering skincare consultations specifically for elementary and junior high school students aged 10 and older who visit its stores with their guardians.

The consultations involve assessing participants' skin conditions using specialized devices that measure skin texture and moisture levels. Based on these assessments, attendees receive personalized advice on skincare routines tailored to their specific needs. Guidance includes the application of moisturizing emulsions after face washing and the use of sunscreen to guard against ultraviolet (UV) damage.

Experts highlight that children between the ages of 8 and 12 have particularly fragile skin due to lower moisture content—estimated to be roughly one-third that of adult skin—and significantly less sebum, about one-fifth of adult levels. This inherent dryness and vulnerability to UV rays make early care crucial. Additionally, the onset of adolescence brings increased sebum production prompted by hormonal changes, often resulting in acne, which can have psychological and emotional effects.

By providing early education on skin health, the program aims to foster lifelong habits that could mitigate common skin problems associated with childhood and adolescence. Fancl’s initiative reflects a broader awareness among Japanese skincare companies of the importance of age-appropriate care and proactive prevention.