Tariq bin Sulaiman al Farsi, Chief Executive Officer of National Finance, has been recognized for his leadership excellence with the ‘CEO of the Year’ award at the Business Leader of the Year programme organized by the World HRD Congress. The accolade highlights his strategic vision and impactful leadership in establishing National Finance as a leading finance and leasing company in Oman.

The award, which was accepted on behalf of Al Farsi by Younis al Nasri, Head of Retail at National Finance, honors outstanding business leadership characterized by strategic foresight, innovation, sustainable growth, and corporate social responsibility. It also acknowledges contributions that create lasting value for both business and society.

Under Al Farsi’s leadership, National Finance has maintained steady growth and reinforced its market position by adapting its services to meet the evolving demands of customers, businesses, and the broader economy. His approach has centered on customer-focused innovation, operational excellence, responsible financial practices, and fostering a people-centric organizational culture that encourages agility and talent empowerment.

Reflecting on the award, Al Farsi emphasized the collective efforts behind the achievement, stating it represents the dedication and excellence of the entire National Finance team, as well as the trust placed in the company by its clients and stakeholders.