A recent study conducted by the Royal Horticultural Society has revealed strong emotional responses to flower colors, suggesting that the choice of bloom hues plays a significant role in mood enhancement within gardens. Researchers surveyed over 11,000 visitors to the RHS Wisley Garden in Surrey, presenting participants with more than 30 different flower colors displayed on a screen for a brief 15 seconds each. Respondents were then asked to identify the emotions evoked by each hue.

The findings indicate a strong preference for vivid colors, with red emerging as the most popular and emotionally impactful shade. Participants showed a heightened emotional response to more intense colors, while muted tones tended to elicit weaker reactions. Yellow flowers scored highest in terms of happiness, whereas grey and white blooms were generally perceived as calming but less engaging or stimulating.

The study also linked specific colors to particular emotions: green and cyan shades were associated with feelings of courage, while cooler colors such as blue and purple were most commonly connected to calmness. These results point to the potential for deliberate garden design strategies to support emotional well-being by carefully selecting flower colors based on their psychological effects.

Ross Cameron, co-author of the study and professor of environmental horticulture at the University of Sheffield, emphasized the practical applications of the research. According to Cameron, the data provide valuable insights for creating garden environments that contribute positively to mental health and emotional balance through targeted color choices.

This research aligns with a growing interest in the therapeutic benefits of nature and outdoor spaces, reinforcing how elements like color can influence human mood and overall wellness. The Royal Horticultural Society’s study offers a data-driven foundation for future landscaping and horticultural projects aimed at enhancing the emotional experiences of garden visitors.