Ladurée, the renowned French macaron specialist, has introduced a new service at its SoHo boutique and restaurant in New York City that allows customers to personalize their macarons with monograms or brief messages. The offering is available for any of the company’s standard macarons, although given the small size of the pastries, inscriptions are limited to concise text.

This customization option is priced at $5 per macaron, in addition to the regular price of $3.90 each. Customers can watch as the decorations are applied while they wait. The SoHo location is situated at 398 West Broadway near Spring Street. For more information or orders, Ladurée can be contacted at 646-392-7868 or through their website.