The fourth season of the sports comedy series "Ted Lasso" has achieved record-breaking viewership on Apple TV+, marking the largest premiere for the streaming platform to date. The debut episode, released on August 4, accumulated approximately 296.6 million minutes watched over the first two days.

The show's popularity extends beyond the United Kingdom, as it was the most-streamed program in the United States on August 5, with over 200 million minutes viewed in a single day. Early estimates indicate that around 7.1 million viewers have tuned in to watch the season premiere. The series stars Jason Sudeikis, who is reportedly earning $1 million per episode and has expressed intentions to continue the show for at least two additional seasons.

Set three years after the events of the third season, the new storyline follows Ted Lasso facing his most significant challenge yet: coaching a second-division women’s football team. Alongside Sudeikis, familiar cast members such as Hannah Waddingham, Juno Temple, and Brett Goldstein return for the latest installment. The record-setting debut signals continued strong interest in the series as it continues to expand its audience on Apple TV+.