Amid shifting social dynamics, a growing number of singles are prioritizing personal hobbies over romantic relationships, reflecting a broader cultural trend toward self-fulfillment and well-being. Individuals across various cities say they are dedicating more time and energy to creative, physical, and social pursuits rather than actively dating.

Tylo Laidlaw, a 30-year-old freelancer in creative direction based in London, characterizes this approach as finding fulfillment outside the realm of romance. After his last relationship ended in 2024, Laidlaw sought out new activities such as chess, boxing, and salsa dancing. He says engaging with diverse hobbies has helped him feel more connected to himself, fostering personal growth and expanding his social network. “I’m so fulfilled in my life that I know the right person will come, but I’m not out searching for it,” he said.

This phenomenon, sometimes referred to as “hobbyamory” or “hobbymaxxing,” correlates with an increasing resistance to the traditional dating model, particularly the reliance on dating apps. Clinical psychologist Alexandra Solomon, an adjunct professor at Northwestern University, notes that many in younger generations are reevaluating the standard nine-to-five work model and the place of relationships within it. She emphasizes their pursuit of flexibility and meaningful experiences beyond monetary gain. The trend also aligns with a broader retreat from drinking and passive engagement with technology, favoring hands-on and creative activities.

Social media trends reflect this cultural shift. Platforms like TikTok report substantial growth in posts related to hobbies, with tags such as #hobbies up nearly 15% and #grandmahobbies surging over 400% in the U.S. in 2026. Similarly, the term “side quest,” borrowed from gaming vernacular to describe supplemental life activities, has seen U.S. usage increase by more than 210% compared to last year.

Individuals like Lisa Kimura, a 31-year-old user experience designer in Brooklyn, embody this movement through diverse pursuits including DJing, genealogy, Japanese calligraphy, and numerous fiber arts. Kimura says her hobbies help her hear her inner voice and establish independence, contrasting her experience with traditional patriarchal family expectations. “I feel like I can design my future,” she said, noting she remains open to dating but is in no rush.

Similarly, Natalie Mora, a 21-year-old student in Berlin, describes a busy schedule filled with activities ranging from scuba diving to skydiving. “I’m young, I don’t have a husband, I don’t have kids. I’m the happiest I’ve ever been: single,” she said.

Dating experts acknowledge a fatigue with app-based romance, citing disappointment and disillusionment among users. Amy Chan, a dating coach and author, encourages clients to build fulfilling lives independent of relationships before returning to dating, a strategy she says promotes healthier connections. Solomon also advocates for engaging in real-world social and creative experiences as a corrective to digitally centered dating practices and cautions against emotional withdrawal.

For some, like Laura Geaves, 44, a marketing professional in London, embracing solo activities has transformed their perspective on singleness. After initially struggling with being single, Geaves began pursuing hobbies such as crocheting, pottery, and watercolor painting to enjoy her own company. “The goal is actually to enjoy your own company, and the best way to do this is to find a hobby that you absolutely love,” she said.

Others, like Michael Fasulo, a 42-year-old marketing professional in Cambridge, England, who took up paddle boarding, open water swimming, and baking following a breakup earlier this year, report rediscovering personal happiness outside romantic partnerships. Fasulo highlights the importance of redefining fulfillment independent of relationship status to foster confidence and improve future partnerships.

This growing embrace of hobbies and personal interests marks a notable shift in how individuals approach dating and self-fulfillment, emphasizing autonomy, creativity, and social connection over traditional courtship.